Applied Business Studies (ABS)

ABS is a programme designed to help the students to be familiar with the real world of business. ABS includes activities to improve the general awareness and knowledge of students. ABS will be conducted weekly once. All activities of ABS will be done in SOP groups. Students are supposed to make Power point Presentations with only bullet points and upload it in Moodle before the end of the session The programme will be scheduled by AIMC in the regular session schedule. Attendance and active participation is mandatory. Fines as applicable to regular academic sessions will be levied from the absentees.

Following are some of the topics that will be covered in ABS: –
(a) Food for Thought
(b) Biography of Brand
(c) Biography of a Person
(d) Sector Analysis
(e) Newspaper Mapping
(f) TED Talk based discussion
(g) Articles based discussion
(h) Role plays and Management Games
(i) Mock press

Second Year – Soft Skills and Placement training in the second year will be through external trainers and will be coordinated by the Placement Officer aided by the Core Committee for placements. Before finalizing the external placement cum soft skill training, a need analysis will be done by the students. Where possible, demonstration classes will be organized from different short-listed trainers and the trainers will be selected based on the feedback from students. The second-year training will also include fine dining training.